Almost 80 percent want to see Vallco Mall redeveloped

The bridge at Vallco Mall is now illuminated with a light display.

The results are in from Cupertino Today’s poll about the future of Vallco Mall that ran from Dec. 23 through Jan. 2. Within the sample of 312 unique poll respondents*, 78.2 percent said they want to see redevelopment at the mall located at 10123 N. Wolfe Rd, whether it be a mixed-use or a housing-centric plan.

The poll (see full results below) was launched amid the start of the public review process for Sand Hill Property Company’s latest development proposals for the mall. Sand Hill Property submitted a letter to the City in early October with an official request to restart the development process at Vallco. The letter asked to “collaborate with the City to develop a Specific Plan, that provides more options than we have today,” including two alternatives that contain more residential units.

Poll results: What do you want to see happen at Vallco mall?

Nearly 80 percent of voters said they want to see Vallco Mall redeveloped.

The developer asked the City to study project alternatives for the site that would reduce the amount of office space from Sand Hill’s earlier plan called The Hills at Vallco and increase the amount of housing, an option that was supported by the highest number of poll participants, with 117 votes or 37.5 percent.

Of poll respondents, 35.3 percent favored the previous plan, known as The Hills at Vallco, which proposed a rooftop park, entertainment district and a mix of other uses to support them.

In the poll, 19.2 percent expressed a desire for Vallco to remain retail only, a sentiment that comes amid a national trend of retail closures. On Monday, Business Insider predicted a “tsunami” of store closings in the U.S. in 2018 following a record year in 2017 that saw Macy’s, Sears, J.C. Penney and other major retailers shuttering an estimated 9,000 stores. At the same time as retail spaces remain vacant in malls such as Vallco, “50 retail chains filed for bankruptcy,” according to the article.

The public review process for the Vallco Mall proposals began at the City Council meeting on Dec. 19, where consultants hired by the City presented preliminary information about the different aspects of the process for a Vallco Specific Plan. They talked about the work they are going to do in the upcoming months, which will involve opportunities for community input, an anticipated schedule for the Specific Plan, research about the EIR, traffic, and the economic environment. 


While the poll initially and unintentionally allowed individuals to vote multiple times, the Cupertino Today staff eliminated all duplicates to depict only unique votes. Only one vote per I.P. address was taken into account, to allow a correct representation of the poll. Deviations – such as one single person who made the effort to vote up to 80 times for the “retail only” option – were leveled out this way.

4 Comments on "Almost 80 percent want to see Vallco Mall redeveloped"

  1. Is increasing value of the property the reason for this proposal?

  2. Henry, making this a viable property would be the goal of any owner of a property this large and this type. The business concept behind shopping malls is near extinction and malls all across the country are either closing and being torn down, or re-purposed into community type facilities, offering a lot of options. This mall location has the components of a future successful business opportunity that would benefit the residents of Cupertino, nearby cities and businesses. The entertainment portion consists of three existing businesses that are still drawing in a strong customer base. The theatre complex, the ice rink and bowling alley, with the restaurant on top of the last two, are still doing good business, despite being surrounded by empty buildings. The makings of a new Vallco, in whatever final version is agreed to, would bring all those businesses into one area, allowing for re-development of the remaining large property with much needed housing for nearby and community needs. Would this increase the value of the property, of course it would. Doing anything different would increase the value of this property. Is there something wrong with any of this?

  3. Intense, high density housing is a foregone conclusion. I have closely observed other cities, and clearly the tide of packing as many people as possible into the smallest possible space is the unstoppable trend. It is logical for developers to want to make money, and city councils will eventually capitulate to them. If this is what the majority of people want, I guess that is the way, in a democratic manner, it should go. However, it is either incredibly short sighted regarding future quality of life issues, or people (like rodents) simply have evolved to prefer to live in a compacted environment, similar to Singapore, Delhi and even New York. However, take note that New York, as a recent study demonstrates, has occupants who psychologically are pretty much the most unhappy people in the United States. High density housing is a short term fix for high rents, and an immediate windfall for developers and investors, but it is ominous for our future. However, as a society we chose to ignore the implications of earlier warnings about the negative environmental and quality of life issues regarding the “population time bomb.” and it is unlikely that our attitudes are going to change. As always, follow the money and ignore the larger quality of life issues. It is silly and fruitless to agonize over Vallco: Just build the housing, and as much of it as possible, and be done with the issue.

    • Efficient housing does not encourage population growth . It simply rearranges the existing population into a more centralized location. Having people (or rodents in your usage) crawl up and down 280 and 101 rather than live next to work is hardly superior for their mental state or the environment.

Leave a comment

Your email address will not be published.