One of the area’s most prominent cannabis companies is stepping up to support local healthcare workers.
Caliva, based in San Jose, delivered thousands of shoe coverings, coverall suits, and sleeve covers to Valley Medical Center Friday. Personal protective equipment stocks continue to be an issue of concern at local hospitals.
It’s the latest effort by the company, which is partnering with Silicon Valley Strong to raise funds. Caliva will match up to $10,000 in donations to the foundation made through the Caliva website.
Cannabis operations are considered essential businesses under state orders. The company insists it is taking extra precautions to keep workers and customers safe. Plexiglass walls were installed and curbside pickup is available for medicinal users.
“Given the unique degree of responsibility that comes with remaining operational in the midst of a global pandemic, we do not take the Governor’s designation of cannabis being ‘essential’ lightly,” said Caliva CEO Dennis O’Malley.
Caliva also plans to donate $4.20 from the sale of limited edition products, created for its annual April 20 celebrations.
The company has referred to its community-focused initiatives as ‘a joint effort’ in advance of the late April holiday.
A number of cannabis companies have made efforts to adapt to the COVID-19 circumstances. Santa Rosa-based Care by Design started making hand sanitizer. So did the Bay Area’s SPARC, which donated gallons of sanitizer to hospitals in San Francisco and Sonoma counties.